|
Harry & David Combined Masterfile Powered by: Harry & David, Cushman's and Wolferman's
The leading gourmet gifting expert nationwide, Harry & David offers a diverse and exciting selection. From fresh fruit to hand-packed gift baskets and homemade treats, Harry & David ensure its customers value and quality.
Audience Profile Harry & David
Harry & David buyers know the value of a quality gift. With a $115 average unit of
sale, these gift givers offer the perfect profile of direct mail consumers. With over 70% multi-buyers, they are responsive to a wide variety of offers. Successful usage includes Fundraising, Publishing, Gift, Home, General Merchandise, Gardening, Epicurean, Children’s, Financial/Insurance, and many others.
Demographics
-Average Age - 51
-Average Income - $90K
-86% own their home
-72% are married
-90% Attended/Graduated college
Demographics
-85% own their home
-70% are married
Wolferman's
Wolferman’s customers appreciate the quality food and gift products. The Wolferman’s list is responsive to a number of direct mail offers including Apparel, Food, Gift, Fundraising, Publishing, General Merchandise, and others.
Demographics
-35-65 Age Range
-$60K+ Average Income
-54% College Grads
-78% Married
Audience Profile
The Harry & David Combined Masterfile works well for fundraisers, housewares, gift and food catalogs, subscription offers and collectibles.
http://www.harryanddavid.com |
