NAACP EMPOWERMENT PROGRAMS Mailing List

Founded in 1909 the NAACP Empowerment Programs (National Association for the Advancement of Colored People) is the oldest civil rights organization in the United States. Its has been the leading force in the fight for the rights of African Americans and other minorities.

SEGMENTS COUNTS THROUGH 04/09/2026
64,179 TOTAL UNIVERSE / BASE RATE $105.00/M
 41,162 0-12 MONTH DONORS     + $10.00/M
 6,500 13-24 MONTH DONORS     $105.00/M
 4,909 25-36 MONTH DONORS     $90.00/M
 3,913 37-48 MONTH DONORS     $85.00/M
 32,353 HIGH DOLLAR DONORS - EXCHANGE ONLY    
  NON-RECIPROCAL FEE     + $20.00/M
DESCRIPTION
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Founded in 1909 the NAACP Empowerment Programs (National Association for the Advancement of Colored People) is the oldest civil rights organization in the United States. Its has been the leading force in the fight for the rights of African Americans and other minorities.

 

The mission of the NAACP Empowerment Programs is to ensure the political, educational, social, and economic equality of rights of all persons and to eliminate race-based discrimination.

 

Demographics

Average Age = 50+ Average Income = $50K+ Mostly Homeowners 

 

Donors are responsive to variety of non-profit appeals that include, societal benefit, human services, animal welfare, cultural and environmental.  They are also in the market for various goods and services from general merchandise, travel, collectibles, alternative investment.

 

 

 

NAACP high dollar names on owed exchanges only

 

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT MAIL SOLD 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 41% FEMALE 50% MALE  
SPENDING: $25.00 AVERAGE ORDER 
SELECTS
$10+ DONORS   $11.00/M
$15+ DONORS   $16.00/M
$20+ DONORS   $20.00/M
12 MONTH   $10.00/M
3 MONTH   $20.00/M
6 MONTH   $15.00/M
GENDER SELECT   $8.00/M
NON RECIPROCAL FEE   $20.00/M
STATE   $10.00/M
ZIP   $10.00/M
ADDRESSING
KEY CODING  $3.50/M
EMAIL  $75.00/F
FTP  $75.00/F
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