NWF Ranger Rick and ZooBooks Wiland Direct Modeled Masterfile Mailing List

This is a combined unduplicated file consisting of subscribers & gift givers to Ranger Rick, Ranger Rick Jr., Ranger Rick Cub, Ranger Rick Zoobooks & Ranger Rick Dinosaurs. If Wiland modeling is your goal, this approach allows members to apply their models including Clear Advantage, List Affinity, Best Customer, Best Donor, Comprehensive Response, Comprehensive Correlation, Acquisition Response, Core Revenue Response and Long-Term Value to the NWF Ranger Rick & Zoobooks file.

SEGMENTS COUNTS THROUGH 04/30/2025
109,999 TOTAL UNIVERSE / BASE RATE $105.00/M
 22,613 3 MONTH GIFT GIVERS/SUBSCRIBERS     + $15.00/M
 51,955 6 MONTH GIFT GIVERS/SUBSCRIBERS     + $10.00/M
 92,629 12 MONTH GIFT GIVERS/SUBSCRIBERS     $105.00/M
  FUNDRAISING/NON-PROFIT RATE     $75.00/M
  CATALOG RATE     $80.00/M
DESCRIPTION
listGraphic

This is a combined unduplicated file consisting of subscribers & gift givers to Ranger Rick, Ranger Rick Jr., Ranger Rick Cub, Ranger Rick Zoobooks & Ranger Rick Dinosaurs. Through these children's publications, kids learn all about animals, their habitats, and how to help endangered species and their environment.

 

If Wiland modeling is your goal, this approach allows members to apply their models including Clear Advantage, List Affinity, Best Customer, Best Donor, Comprehensive Response, Comprehensive Correlation, Acquisition Response, Core Revenue Response and Long-Term Value to the NWF Ranger Rick & Zoobooks file. Modeling is open to any consumer participant in the Wiland Direct Database--a great opportunity for publishers and catalogers. Names selected from a client's model will be net of the client's housefile, allowing for incremental names to be applied in the merge.

 

*** Minimum order is 18M or $600/L model fee (plus base) if qty falls below minimum.

 

The states of Utah and Michigan are suppressed from every order.

 

Names are provided TITLE SLUGGED only, “To the ____ Family”. GIFT GIVER names are provided TITLE SLUGGED AND FIRST NAME/LAST NAME.

ORDERING INSTRUCTIONS
POPULARITY: 99
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: OTHER 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
SELECTS
MODELED NAMES FEE APPLIES ON 18,000 MINIMUM NAMES   $37.00/M
NON RECIPROCAL FEE   $15.00/M
ADDRESSING
KEY CODING  $2.00/M
DELIVERY FEE  $75.00/F
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