CPG Buyers of Major Brand Shaving and Hair Removal Products Mailing List

The Buyers of Major Brand Shaving and Hair Removal Products list reaches over 14 million consumers using debit or credit cards to purchase products like razor blades and facial hair creams from grocery and convenience stores. List is selectable by up to 300 demographic and lifestyle choices, frequency of purchase, average purchase price, and more. Reach audiences who respond to direct-to-consumer offers of grooming products that trim beards, shave whiskers, and remove body hair.

SEGMENTS COUNTS THROUGH 07/08/2025
80,323,743 TOTAL UNIVERSE / BASE RATE $175.00/M
 28,119,063 EMAIL     $250.00/M
 52,202,030 POSTAL     $175.00/M
DESCRIPTION

This CPG list puts marketers in touch with consumers who purchase trusted name brands to remove unwanted facial and body hair through shaving or using depilatory creams, waxes, and peels. Hair removal systems are ideal for the lip, chin, underarms, chest, legs, and bikini areas. Appealing to both male and female audiences, these consumers shave beards with manual and electric razors or apply creams to remove stubble and peach fuzz. They buy blades that don’t nick, hair removal creams that moisturize, and waxes that remove hair by the root for lasting results. When they find a brand that delivers, this audience remains brand loyal and purchases related products to complete their grooming needs. This audience is also receptive to laser hair removal treatments and brand products that offer discounts, coupons, free samples and more.

 

Name Brands: Atra, Barbasol, BIC, Colgate, Custom Plus, Daisy, Edge, Fusion 4, Gillette, Good News, Mach 3, Nair, Old Spice, Sally Hansen, Schick, Sensor, Trac II, Veet, Venus

 

Products Purchased: Lifestyle and beauty magazines, aftershave, shaving cream, razor blades, cleaning kits, disposable razors, cosmetics, hand and body lotion, hygiene products, personal care products, moisturizers, exfoliates, dental products, perfumes

 

List Purchasers: Publishers, hair removal manufacturers, cosmetologists, beauty salons, barbers, dermatologists, drug store merchandisers, pharmaceuticals, vitamin and supplement providers, food and beverage suppliers, and credit card issuers.

 

 

ORDERING INSTRUCTIONS
MARKET: CONSUMER
CHANNELS: Mailing List Email List  
SOURCE: MULTI SOURCED, DIRECT RESPONSE 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: STANDARD PROVIDER
GEO: USA 
SELECTS
LIST PURCHASERS   
NAME BRANDS   
PRODUCTS PURCHASED   
ADDRESSING
KEY CODING  NOT AVAILABLE
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