The Ancestry Today - Tracing Your Family History consumers want to uncover the mystery of their family's past. Genealogy is readily available from many reliable sources. There's no need to have it done professionally any longer. You can go online and order a kit. It couldn’t be easier!
A small sample of saliva will uncover where your ancestors came from, potential health concerns and possible new relatives. It can provide life-changing information! Depending on the results, it can set these consumers off on a journey of discovery, change their health habits or make new connections with family they didn't know they had. The results can spark an interest in their countries of origin. This can lead to a journey to visit their homeland. They also buy books, subscribe to magazines and buy from catalogs that feature merchandise relating to their ethnic origins and shop online. They are also known to be very direct mail responsive.
Sourced from email openers/website viewers, keyword search, GPS, transactional data, retail, online registrations, form submits and contextual, this file is ideal for magazine subscriptions, books, catalogs, online offers, branded credit cards, financial offers and more! Use this file for email and digital marketing. It's also available for digital onboarding to send to your client's DSP! |