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Individuals who have signed up for promotions and sweepstakes offers to received cash, qualify for giveaways, and obtain discounts.
Ideal prospects for this file include: General Merchandise, Continuity Clubs, Financial & Investment Clubs, Telemarketing, Newsletters, Opportunity Seekers, Travel, Garden and Collectible offers.
Key Demographics:
Average Age: 55 years old
Average Income: $45,000
% Male/%Female: 20%/80%
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