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The Ready for Retail Therapy - Women's Apparel Buyers practically run to their cars so they can drive to their favorite retail apparel stores (read the MALL!) They have their credit cards in hand and are ready to shop. They won't feel like their outing has been complete unless their credit card is smoking when they put it back into their wallets. They are ready to buy shoes, accessories, jewelry, jeans, dresses (time to go out), casual wear and anything else that fits.
They let their love of color, trends and classic clothes create a look that is essentially "them". They love to shop both at retail locations and online and via catalogs. They are very brand loyal but also enjoy discovering a new designer's line. Signing up for the new online shopping services is becoming very popular. You are assigned a stylist who picks out 4-5 items such as slacks, tops, skirts, shoes, jewelry, and then they are shipped to you at the cadence you want. You can keep it all or return what you don’t like! The Ready for Retail Therapy - Women's Apparel Buyers subscribe to fashion magazines, buy books, shop online and via catalogs to find seasonal apparel, formal wear, casual, workplace apparel, athletic apparel and more that caters to their lifestyle. They are also known to be very direct mail responsive.
Sourced from keyword search, mobile location data, transactional data, retail, online registrations, form submits and more, this file is ideal for magazine subscriptions, retail, books, catalogs, online offers and more! Use this file for email and digital marketing. It's also available for CRM digital onboarding to send to your clients DSP! |
