Modus Vivendi™ or “New Way of Life” has identified the Lifestyle attributes for alternative health responsive consumers. These natural food and alternative medicine consumers make perfect prospects for a variety of book and magazine offers and other direct mail efforts looking to target this special group of consumers. This dynamic new Lifestyle Database will give marketers a pathway to success and is committed to providing marketers with the most accurate, deep and fresh, Lifestyle Data.
Modus™ applies proprietary state-of-the-art techniques and “logical link” relationship algorithms to a database of survey responders, product buyers and a variety of other targeted audience groups. Modus Vivendi™ engages predictive scoring, comprehensive modeling and psychographic profiles with real time demographic data to provide a unique blend of accurate fresh data.
Modus Vivendi™ is available for list rental or for enhancements using Modus Match™.
Health/Natural Foods: 4,000,000
Gourmet/Fine Foods: 2,000,000
Alternative Medicine: 5,000,000
Books & Mags: 2,300,000
Walking Fitness: 1,600,000
Herb Remedies: 750,000
SOURCE
Direct Mail/Internet Surveys/Modeling
Samples available upon request |