Paycheck to Paycheck
As economic changes occur many consumers find it difficult to make ends meet.
These consumers have indicated that they are looking for ways to stretch their resources.
They have all responded to an internet survey in the hopes of finding resources that would help them stretch their dollars.
As part of the survey process they report information including postal address, gender and DOB. This data is run through hygiene and NCOA prior to delivery and these consumers are very responsive to direct mail.
This file is a great prospect file for buy now pay later offers, prescription drug insurance or discount cards, life insurance offers, financial assistance and any other offers that allow them to make payments on merchandise or services.
