Babies and little one’s don’t care what brands their clothes are, yet a number of big-name designers offer full fledged clothing lines for infants, babies and toddlers. That’s because when it comes to splurging, these mothers would rather spend on their kids than on themselves. Women are becoming mothers later than they have in previous generations. All of These buying trendy moms are up-to-date when it comes to buying brand name infant, baby and toddler apparel. Their well-stocked closets have everything a child could ever need – infant, baby and toddler clothing items such as tees, pants, hoodies, shorts, shirts, undergarments, bathing suits, coats, jackets, pajamas, sleepers, dresses and sweaters.
These new trendy buying moms select the clothing for their children in retail stores, online and in catalogs based on the emerging infant, baby and toddler clothing trends.
The average age on this file is 35 and the average income is $45K. We have matching email names available for you to consider using for your next multi-channel campaign. |