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The Outdoor Luxury Elegance Product Buyers list targets consumers who have made 3 or more purchases of patio and outdoor furnishings to enjoy exterior living spaces. They purchase products ranging from sunscreens to picnic tables to spend an afternoon relaxing in the sun. This audience is also responsive to related offers that beautify homes, reduce harmful UV rays, and entertain.
This list puts marketers in touch with consumers who purchase patio furniture, decor and accessories to make outdoor spaces appealing and comfortable. Looking to expand living spaces, these consumers furnish patios and decks to entertain guests, lounge around the pool, and enjoy garden areas. They accessorize patios with comfortable furniture, waterproof rugs, outdoor fireplaces, and sculptures to create a homey feel. Many will add outdoor kitchens and barbecue areas to cook and enjoy a meal al fresco. They decorate exterior spaces with wall decor and potted plants and hang shade screens to keep out the hot afternoon sun. This audience enjoys the outdoors and spends time relaxing on their patio with family and friends. They have the disposable income to purchase multiple products on a recurring basis…making them a proven audience for marketing campaigns.
Patio products: portable patio heaters, lawn chairs, chaise lounges, picnic tables, sound systems, wet bars, hammocks, umbrellas, outdoor decor, barbecues, cooking utensils, outdoor sofas, waterproof throw pillows, cushions, outdoor rugs, door mats, weather vanes, rain catchers, outdoor fireplaces
Receptive to offers in: lifestyle magazines, outdoor entertainment, tool organization, outdoor games and toys, electronics, masonry work, pest control, outdoor furnishings, outdoor kitchens, bbq grills, retaining walls, exterior decor, sun care
List Purchasers: publishers, specialty retailers, home decor providers, shed builders, home improvement stores, gift and novelty stores, landscapers, garden and nursery suppliers, pool and spa retailers, masons, contractors, electricians, chemical providers, building suppliers, and credit card issuers |
