|
The Birdwatching Gear Essentials Supply Buyers list targets consumers who have made 3 or more product purchases to view exotic birds and attract them to their yards. This audience is responsive to marketing offers for destination travel, sighting equipment, and wildlife conservation. They purchase products ranging from binoculars to birding vacations to watch birds in their natural habitat.
This list puts marketers in touch with birding enthusiasts and hobbyists who enjoy identifying species of birds including hummingbirds, cardinals, songbirds, and finches. They travel worldwide to photograph or video rare species and migrating flocks. They subscribe to publications and purchase field guides to learn more about bird’s feeding habits, identification markings, and habitat locations. Bird watchers plant their yards in bushes, flowers and trees that naturally attract specific species. This audience is also conservation minded and donate to causes that provide research to protect native birds. They have the disposable income to purchase multiple products on a recurring basis…making them a proven audience for marketing campaigns.
Birdwatching products purchased:lifestyle magazines, scopes, cameras, tripods, birdbaths, feed, bird houses, squirrel proof feeders, books, nectar recipes, suet, garden sculptures, plaques, collectible plates, bird-themed decor
Receptive to offers in: outdoor apparel, footwear, garden accessories, travel, video equipment, DVDs, birding clubs and associations, sun care, walking aids, sound recording equipment, mobile devices, electronics
List Purchasers: publishers, specialty retailers, music and DVD providers, event organizers, travel organizers, fundraisers, wildlife organizations, continuing education providers, garden accessory providers, and credit card issuers
|
