|
The Furniture and Home Decor Design Center Buyers list targets consumers who have made 3 or more purchases of furniture to furnish a home and outdoor living spaces. This audience is responsive to marketing offers that promote home decor, housewares, and design. They purchase products ranging from bedroom suites to home theater seating to make their homes comfortable.
This list puts marketers in touch with male and female consumers who purchase furniture for entryways, bedrooms, kitchens, living areas, kid’s rooms, home offices and sunrooms/patios. From country chic to luxury Victorian, these consumers purchase furniture that complement their taste and lifestyle. To find furniture that fits any budget, they search antique shops, retail furniture stores, online catalogers and discount stores. This audience is also in the market for home decor and household appliances that complement their furnishings. They have the disposable income to purchase multiple products on a recurring basis…making them a proven audience for marketing campaigns.
Furniture products purchased: desks, beds, dressers, couches, recliners, ottomans, bookshelves, sectionals, love seats, buffets, china cabinets, chairs, end tables, display cases, coffee tables, and entertainment centers
Receptive to offers in: lifestyle magazines, kitchen appliances, dinnerware, outdoor entertainment, storage/closet organization, destination travel, garden accessories, wall decor, draperies, floor coverings, home lighting
List Purchasers: publishers, specialty retailers, electronics suppliers, jewelers, travel organizers, interior designers, landscapers, collectibles providers, children’s furniture providers, and credit card issuers |
