Everything Bathworks Mailing List

Everything Bathworks Buyers Group list targets consumers who have made 3 or more purchases of bath products. This audience is responsive to marketing offers that promote hygiene, beautify baths and enhance lifestyles. They purchase bath products ranging from bath oils to drying towels.

SEGMENTS COUNTS THROUGH 08/06/2025
963,741 TOTAL UNIVERSE / BASE RATE $95.00/M
  6 MONTH RECENCY     + $10.00/M
  1 MONTH RECENCY     + $25.00/M
  3 MONTH RECENCY     + $15.00/M
  DISPLAY ADVERTISING - INQUIRE    
DESCRIPTION

Everything Bathworks Buyers Group list targets consumers who have made 3 or more purchases of bath products. This audience is responsive to marketing offers that promote hygiene, beautify baths and enhance lifestyles. They purchase bath products ranging from bath oils to drying towels.   

 

This Group puts marketers in touch with consumers who purchase products to furnish their bath, decorate spaces, and bathe after a long day. Prospects are of all ages, own or lease a home or apartment, and often have children in the household. Whether replacing bathroom tile or upgrading the shower curtain, these consumers want a comfortable space to freshen up or soak in a tub. They have the disposable income to purchase multiple products on a recurring basis…making them a proven audience for marketing campaigns.

 

Bath products purchased: bath salts, oils, shower caps, soaps, bath pillows, loofahs, exfoliators, bath gloves, back scrubbers, bath toys, bath mats, shower caddies, soap dishes, vanity mirrors, aromatherapy, shaving accessories

 

Receptive to offers in: Lifestyle magazines, beauty products, interior design, home decorating, bath renovation, grooming products, relaxation products, fashion

 

List Purchasers: publishers, cosmetics providers, hygiene product suppliers, beauty supply providers, home decor providers, apparel providers, home furnishers, children’s toy suppliers and credit card issuers

ORDERING INSTRUCTIONS
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT RESPONSE, BUYERS, MULTI-BUYERS 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 60% FEMALE 40% MALE  
SELECTS
$10+   $5.00/M
$100+   $20.00/M
$25+   $10.00/M
$50+   $15.00/M
AGE   $8.00/M
CHILDS AGE RANGE   $10.00/M
CREDIT CARD BUYERS   $10.00/M
DATE OF BIRTH   $15.00/M
DOLLAR AMOUNT   $10.00/M
ETHNIC/ETHNICITY   $15.00/M
GENDER/SEX   $5.00/M
HOME OWNER   $10.00/M
INCOME SELECT   $10.00/M
LIFESTYLE   $15.00/M
MAIL ORDER BUYERS   $10.00/M
MARITAL STATUS   $10.00/M
PRESENCE OF CHILD   $10.00/M
PRODUCT   $10.00/M
SCF   $10.00/M
STATE   $10.00/M
ZIP   $10.00/M
ADDRESSING
KEY CODING  $5.00/M
EMAIL  $100.00/F
FTP  $100.00/F
RUN CHARGES  $10.00/M
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