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This is your opportunity to reach households with multiple hunting license holders, whether it be a father and son or husband and wife. They purchase many items of outdoor gear to make their hunting outings a success such as SUV's, trucks, ATV's, rifles, shotguns, pistols, ammunition, bow and archery equipment, camping and cooking supplies, deer stands and feeders, GPS units, decoys, as well as camouflage clothing and outerwear.
They are avid hunters that view their hobby as a family adventure and spend their household discretionary income participaing in the activity they cherish. Many deorate their homes with hunting and outdoor items and allocate their travel budgest on vacations to hunting destinations, some acquiring guides and outfitters, to bag the trophy mount or that once-in-a-lifetime hunt.
They subscribe to hunting and outdoor puclications and make contributions as members of hunting and wildlife conservation organizations.
These hunters treasure their Second Amendment rights and often favor smaller government. They hold the traditional American values of freedom and many donate to political candidates taht share and support their conservative views.
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