Chip Design from Extension Media Mailing List

Chip Design reaches 25,000 design engineers and engineering managers, specifically power users, mainstream users, and large FPGAs; who are addressing the demand for more capabilities and faster performance with increasingly complex designs.

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Every issue of Chip Design magazine will reach 25,000+ design engineers and engineering managers - specifically power users, mainstream users, and large FPGAs - who are addressing the demand for more capabilities and faster performance with increasingly complex designs.These engineers are designing the latest generations of ASICs , ASSPs and specialized implementations using programmable logic devices. Although these designers only account for about a third of all design engineers, they influence the purchase of almost 80 percent of the total EDA market or about $4 billion! This economic might is spread across the entire semiconductor industry, including the large integrated companies and the smaller, fabless companies. The demands to add more features and performance to all electronics forces the semiconductor companies to continually upgrade tools and add new capabilities to their design arsenals.

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