RoadRUNNER Magazine is dedicated to serving active motorcycle enthusiasts by providing them with a comprehensive resource of national and international tours, exciting and picturesque new places to ride, and valuable information on new motorcycles and products that enhance their riding experience.
These readers are not just motorcycle enthusiasts, they are people that live the travel and touring lifestyle and plan detailed trips and tours that can be taken on their bikes. Favorite features in every issue include:
- Travel Stories – Coverage of the United States, Canada, and international destinations.
- Tankbag Maps – Our signature tear-out card-stock maps are noted as a significant reason why subscribers choose RoadRUNNER.
- Motorcycle and Products Reviews – Full dressers to dual sports, hottest on-the-road reviews of new motorcycles, equipment, gear, and apparel fit for today’s active and enthusiastic rider.
- Shamrock Tours® – Signature tours with 4 loops out of the same home base to allow the rider to get to know and enjoy the are to the fullest. Unique to RoadRUNNER and valuable to readers.
- Special Interest Sections – Devoted to Vintage and Scooter enthusiasts.
- World-Class Photography – Capturing the beauty and excitement of the road, the ride, and the destination.
Demographics:
Age: 54
Income: $148,025
87% college educated
Subscribers are your dream target audience: Affluent, college educated and middle aged. Riding is not an inexpensive pastime and these subscribers spend a lot of time and money on the sport. The average dollars spent on accessories alone exceeds $1,200 a year and theaverage enthusiast rides over 8,000 miles a year.
These are ideal prospects for: Motorcycles & Accessories, Insurance, Travel, Lodging, Apparel, Fundraising, & Entertainment.
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