Wiland - Likely Pet Owners, Life Stage, Active Spenders Mailing List

These motivated consumers have a propensity to spend on products uniquely aligned with the wants and needs of pet owners. Likely to own pets themselves, they have recently engaged with brands that offer pet-related supplies, resources, and services in numerous categories. Advertisers seeking highly active consumers likely to make multiple purchases appropriate to the life stage of pet ownership will find this audience receptive to their promotions.

SEGMENTS COUNTS THROUGH 04/30/2025
2,988,689 TOTAL UNIVERSE / BASE RATE $95.00/M
 2,988,689 DIRECT MAIL     $95.00/M
DESCRIPTION
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Wiland audiences produce superior results for marketers in all categories. They are built by analyzing vast individual-level consumer spending data, as well as demographic and psychographic data; social media-informed insights; modeled purchase intent signals; and other properly permissioned, privacy-protective data. These niche-specific audiences are regularly optimized and refreshed to align with likely consumer purchase behavior. Whether the goal is to build brand awareness, acquire new customers, or complement campaigns in other channels, Wiland audiences deliver advertising to the most responsive individuals, resulting in high return on marketing investment.

ORDERING INSTRUCTIONS
POPULARITY: 97
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: MULTI SOURCED, COMPILED LISTS 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 68% FEMALE 32% MALE  
SELECTS
AGE   $5.00/M
GENDER   $5.00/M
GEOGRAPHY   $5.00/M
INCOME   $5.00/M
MARITAL STATUS   $5.00/M
PRESENCE OF CHILDREN   $5.00/M
ADDRESSING
KEY CODING  PLEASE INQUIRE
FTP  NO CHARGE
RUN CHARGES  $5.00/M
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