Epsilon Target NewMover Mailing List

Epsilon compiles the largest new mover file on the market. The file is updated weekly with an average of over 1.3 million new movers available monthly. The file is compiled from a mix of sources and used across industries for brand recognition and introduction of services to consumers new to local area.

SEGMENTS COUNTS THROUGH 02/22/2019
15,065,355 TOTAL UNIVERSE / BASE RATE $75.00/M
  FUNDRAISER BASE RATE     $65.00/M
 7,756,098 HOUSEHOLD MOVE DATE     + $15.00/M
 15,065,355 DISTANCE OF MOVE (RANGE)     + $10.00/M
 2,610,903 NEW HOME OWNER     + $10.00/M
 15,065,355 HOME VALUE IN THOUSANDS     + $20.00/M
 15,065,355 CENSUS INCOME CODE THOUSANDS: NEW/PREVIOUS ADDRESS     + $2.50/M
 8,462,451 AGE: HOUSEHOLD AGE CODE     + $5.00/M
 15,065,355 INDIVIDUAL TWO-YEAR AGE BAND     + $10.00/M
 6,511,308 DATE OF BIRTH     + $15.00/M
 15,065,355 DWELLING TYPE     + $2.50/M
 15,065,355 HOMEOWNER/RENTER CODE     + $7.50/M
 15,065,355 TELEPHONE INDICATOR     + $20.00/M
 8,228,617 HOUSEHOLD TYPE     + $3.00/M
 8,462,451 NUMBER OF ADULTS IN HOUSEHOLD     + $2.50/M
 15,065,355 NUMBER OF CHILDREN IN HOUSEHOLD     + $5.00/M
 2,103,356 PRESENCE OF CHILDREN     + $15.00/M
 15,065,355 MARITAL STATUS WITHIN HOUSEHOLD     + $2.50/M
 2,280,713 PET OWNER     + $10.00/M
 15,065,355 GENDER     + $2.50/M
 15,065,355 MARITAL STATUS     + $3.00/M
 14,839,374 MODELED INCOME     + $5.00/M
 5,888,560 PRESENCE OF CREDIT     + $20.00/M
 14,839,374 TARGET VALUESCORE 3.0     + $12.00/M
 5,838,156 MAIL BUYER     + $10.00/M
 15,056,991 ETHNIC CODE     + $10.00/M
 15,065,355 RELIGION     + $10.00/M
 15,054,196 LANGUAGE CODE     + $10.00/M
  RADIUS ROOFTOPS     + $10.00/E
  RADIUS ZIP/ZIP+4/ZIP+CR CODES     + $10.00/E
  GEOGRAPHY     + $2.50/M
 258,298 FILE DATE - 1 WEEK HOTLINE     + $30.00/M
 1,247,784 FILE DATE - 30 DAY HOTLINE     + $15.00/M
 3,528,835 FILE DATE - 3 MONTH HOTLINE     + $10.00/M
 7,614,175 FILE DATE - 6 MONTH HOTLINE     + $5.00/M
DESCRIPTION
listGraphic

According to the U.S. Census Bureau, 12% of the population move each year. This life event triggers a series of changes in consumers’ buying

behavior. Movers tend to open their wallets and start buying household-related items within the first ninety days of their move.

 

Target NewMover can help you:


Be the first to reach buying customers.

Use Target NewMover data to out-market your competitors by targeting new movers at their peak buying time.

 

Gain an inexhaustible source of new customers.

Tap into more than 1 million monthly new movers (and up  to 400,000 movers weekly) we collect for our database.

 

Gain a deeper understanding of new movers.

Expand your targeting methods by combining Target NewMover data with our extensive consumer data, which includes more than 1,000 demographic and lifestyle attributes.

 

Take advantage of shifts in customer loyalty.

Moving is a time for consumers to reevaluate their business relationships. New movers find it easy to sever ties with their cable TV provider, phone and internet provider, bank, and home insurance provider, to name a few. This tendency to re-examine vendors makes new movers one of the most attractive and compelling pools of new buyers available in the market today.

 

Predict consumer activity.

Epsilon’s Target PreMover model provides marketers with a link to consumers before they move. This model identifies new movers 3–5 months prior to  their actual move date, so you can reach them before any buying decisions  are made.

 

 

 

ORDERING INSTRUCTIONS
POPULARITY: 96
MARKET: CONSUMER
CHANNELS: Mailing List Email List Telephone List  
SOURCE: COMPILED LISTS 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 45% FEMALE 45% MALE  
SELECTS
EMAIL AND SECURE FILE TRANSFER   $25.00/F
ADDRESSING
KEY CODING  PLEASE INQUIRE
EMAIL  $25.00/F
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