New-to-the-Market!
The MobileTrakBase is comprised of consumers who have been identified as visiting and shopping in specific retail locations. The file is sourced from GPS locale data where consumers using a mobile app can be pinpointed based on what businesses and locations they have visited.
There are approximately a million specific locations by name available. This is US data only.
This is not modeled or assumed data; these individuals were at these locations. They did not browse or search the Internet but have actually visited/been to these specific retail and business destinations.
The file is selectable by the following target destination areas;
- Auto/Car Dealerships
- Infant/Baby
- Bedding/Mattress
- Bridal/Wedding
- Country Clubs
- Furniture/Home Furnishing
- Discount/Department Stores
- Electronics/Entertainment
- Banking & Financial
- Moving/Storage
- Travel/Hotels
- Mobile/Cell Phone
- Fitness/Health Clubs
- Insurance
- Jewelry
- Cigar & Smoke Shops
- Check Cashing/Payday Advances
- Outdoor/Recreation/Sporting Goods
- Yacht Clubs
- And much more
There are many more locations to target—please inquire for specific target destinations and detailed counts.
These consumers have also agreed to receiving third party offers.
Data Axle recommends the MobileTrakBase file for a variety of mailer categories such as; consumer merchandise offers, mobile/cellular communications, home improvement, financial investment offers, travel, electronics, credit cards, baby apparel/products, sports equipment and accessories, cooking, beauty products and offers, food & nutrition, home decor & gardening and more.
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