For over 40 years, Feeding America has been responding to the hunger crisis in America by providing food to people facing food insecurity. With a network of 200 food banks plus 60,000 food pantries and programs, Feeding America helps feed 46 million people including 12 million children and 7 million seniors. Last year, Feeding America, and their network of food banks, provided more than 5.3 billion meals. In addition, Feeding America supports programs that educate the public about the problem of hunger and advocates for legislation that protects people from going hungry.
With their support, Feeding America Donors know that they are playing an important role in combating the hunger crisis in America, and helping millions impacted by food insecurity. With 98% of all donations going directly into programs that serve people in need, these donors know that their gifts will make a real difference. In fact, for every dollar donated, Feeding America is able to provide 10 meals for people facing hunger.
These generous donors support a variety of non-profits in areas that include: Environmental Conservation, Health/Disease, Societal Benefit, Humanitarian, Advocacy, Children. International Relief and Arts and Culture.
Donor demographics:
- 50% Female
- Average Age 50
- Average Income $100K
- 27% own a home with a value of $400K+
- 37% attended grad school
- 88% are home owners
- 75% have a Premium Bank or Upscale Department Store card
- 68% shop via catalog/internet
- 40% invest in stocks and bonds
Feeding America Donors Index higher than the general population in areas including: Support of Non-Profits (Animal Welfare, Arts, Community, Social, Health, Disease, Environmental, Native American, Religious, Wildlife), Exercise/Healthy Living (Natural Foods, Weight Control, Vitamins & Supplements), Investing, Collectibles, Reading, Travel, Cooking/Food, Gardening and Crafts, Home Ownership and Home Value, Mail Responsiveness, Net Worth, Disposable Income, Education Level (College & Grad School), Credit Limits, Executive/Professional
Wiland members can apply their models to the Feeding America Donor file to target individuals who most closely match their own subscribers, donors or buyers. This provides an ideal audience for out-of-category mailers or for continuation mailers to augment their existing segments. Names selected from a client's model will be net of the client's housefile.
Domestic Hunger Relief organizations, Political Candidates and Political Parties may be denied - Please Inquire
List Owner reserves the right to request reciprocal rentals/exchanges with other organizations mailing their data. Note $100+ Donors are not included in this file.
All mailers using this data must adhere to the Standards of Contact for Non-Profit List Rentals and Exchanges - www.dmaw.org/list-standards/#Standards_of_Conduct_for_Nonprofit_List_Rentals_Exchanges
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