Multiple Sclerosis Assocation of America - Enhanced Mailing List

Founded in 1970, Multiple Sclerosis Association of America (MSAA) is a national, nonprofit organization serving the 2.3 million people living with MS worldwide. On average 200 people are diagnosed with MS weekly. MSAA is dedicated to improving the lives of those living with MS, as well as their families and care partners by providing ongoing supports and direct services.

MSAA is a leading resource for the entire MS community, improving lives today through vital services and support.  

Through their various programs, MSAA provides invaluable assistance to those in need. Donors to MSAA help make these programs work for patients by providing the following:

• A helpline with trained specialists

• Award-winning educational videos and publications, including MSAA’s magazine, The

     Motivator

• Safety and mobility equipment distribution

• Cooling accessories for heat-sensitive individuals

• Educational programs held across the country

• MRI funding

• Lending Library

   

  MSAA donors are committed to making a difference in the lives of people who are touched by MS. MSAA donors have proven to be highly responsive to direct mail offers. These donors have a history of generously supporting various nonprofit causes including: Health/Disease, Human Services, Humanitarian, Environmental, Animal Welfare, International Relief and Cultural offers. 

   

  Demographics/Interests

• 79% are married

• 92% are homeowners

• 48% have a net worth of $750,000+

• 55% female

• 85% prefer direct mail channel

  Donations

• 61% to Humanitarian causes

• 58% to Children's causes

• 33% to World Relief causes

• 26% to Environmental causes

   

  Interest	24 Months
  Reading	54,785
  Charitable Donor	46,298
  Gourmet Cooking	42,981
  Outdoors	42,467
  Cooking	39,777
  Domestic Travel	39,155
  Political Contributor	37,590
  Travel	27,700
  Sports	21,898
  Music Avid Listener	21,046
  Dieting & Weight Loss	20,102
  Antiques	20,029
  Pet Enthusiast	19,467
  Gardening	18,848
  Foreign Travel	16,255
  Religious Contributor	15,407

   

   

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