Multiple Sclerosis Association of America Mailing List

Multiple Sclerosis Association of America (MSAA) is the nation’s leading non-profit working on the behalf of Americans who are living with MS. The MSAA is committed to providing ongoing support and direct services to individuals with MS, improving their lives and the lives of their families and care partners.

SEGMENTS COUNTS THROUGH 06/30/2025
54,637 TOTAL UNIVERSE / BASE RATE $80.00/M
 38,061 24 MONTH DONORS     $80.00/M
 24,160 12 MONTH DONORS     + $10.00/M
 22,403 12 MONTH $10+     + $21.00/M
  * COMMERCIAL MAILERS QUALIFY FOR QUARTERLY HOTLINE*    
  NON-RECIPROCAL FEE     + $20.00/M
DESCRIPTION
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Founded in 1970, Multiple Sclerosis Association of America (MSAA) is a national, nonprofit organization serving the 2.3 million people living with MS worldwide. On average 200 people are diagnosed with MS weekly. MSAA is dedicated to improving the lives of those living with MS, as well as their families and care partners by providing ongoing supports and direct services.

 

MSAA is a leading resource for the entire MS community, improving lives today through vital services and support.  

Through their various programs, MSAA provides invaluable assistance to those in need. Donors to MSAA help make these programs work for patients by providing the following:

  • A helpline with trained specialists

  • Award-winning educational videos and publications, including MSAA’s magazine, The

       Motivator

  • Safety and mobility equipment distribution

  • Cooling accessories for heat-sensitive individuals

  • Educational programs held across the country

  • MRI funding

  • Lending Library

     

    MSAA donors are committed to making a difference in the lives of people who are touched by MS. MSAA donors have proven to be highly responsive to direct mail offers. These donors have a history of generously supporting various nonprofit causes including: Health/Disease, Human Services, Humanitarian, Environmental, Animal Welfare, International Relief and Cultural offers. 

     

    Demographics/Interests

 

  • 79% are married
  • 71 Average age
  • 92% are homeowners

  • 48% have a net worth of $750,000+

  • 55% female

  • 85% prefer direct mail channel

    Donations

  • 61% to Humanitarian causes

  • 58% to Children's causes

  • 33% to World Relief causes

  • 26% to Environmental causes

     

     

 

 

 

 

 

 

 

 

 

 

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT MAIL SOLD 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 55% FEMALE 45% MALE  
SPENDING: $25.00 AVERAGE ORDER 
SELECTS
$10+ DONORS   $11.00/M
$15+ DONORS   $15.00/M
$20+ DONORS   $20.00/M
$5+ DONORS   $6.00/M
12 MONTH DONOR   $10.00/M
3 MONTH DONOR   $20.00/M
6 MONTH DONOR   $15.00/M
GENDER   $7.50/M
NON-RECIPROCAL FEE   $20.00/M
SCF   $7.50/M
STATE   $7.50/M
ZIP   $7.50/M
ZIP SET UP FEE   $35.00/F
ADDRESSING
KEY CODING  $3.00/M
EMAIL  $75.00/F
FTP  $75.00/F
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