Published by Bobit Business Media.
The Nails business mailing List reaches business to business prospects including salon owners and nail technicians with purchasing authority in the nail care industry. They are subscribers to Nails and need insightful articles, news stories, and industry analysis to make informed business decisions on marketing, beauty products, business management and customer service.These subscribers have the discretionary income to purchase products ranging from office supplies to manicure supplies.
This list enables marketers to deliver their product offerings to professionals who are executives, beauty shop owners, nail technicians, cosmetologists, and beauty care students who manage full-service salons, beauty schools, day spas, mobile salons, beauty product distributorships, and nail salons. These professionals are top decision-makers and actively manage their careers and businesses in the prolific beauty industry. They cater to women who depend on them to provide professional manicure and pedicure services. These professionals subscribe to Nails to provide unbiased reporting on issues concerning nail care, nail health, marketing and promotion, and money matters. They read the magazine and its online suite of resources for niche topics like nail techniques, color trends, beauty products, nail art, and attractive salon design. Many nail salon owners also provide other beauty services including hair care, skin care, and cosmetic makeovers.
Decision-making professionals and executives in this list are in need of quality products for daily operational success, growth, and profitability. They purchase artificial nails, nail art, gels, acrylics, polish, airbrush supplies, nail dryers, stools, tables, trays, sterilizers, lighting, spa and skin care supplies, clippers, gloves, shears, towels, and cleansers. They purchase professional business supplies like smocks, office supplies, computers, software, and salon furnishings.
Professionals in the Nails business mailing list are receptive to marketing offers from cosmetic manufacturers, beauty care wholesalers and retailers, direct mail and email marketers, software providers, tradeshow coordinators, industry publications, financial institutions, and continuing education providers. Multi-channel marketing is available.
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