The Bobit Business Media Salons and SpasMasterfile reaches decision makers with purchasing authority in the full-service beauty salon and spa industries. This list is compiled of executives and professionals who are subscribers to Bobit Business Media publications and online suite of resources. They need quality products and services to help run their businesses and stay abreast of fashion and beauty trends. They purchase products ranging from office supplies to salon and skin care supplies.
This list is comprised of predominately female executives and professionals who are presidents, salon owners, estheticians, cosmetologists, hair stylists, masseuses, nail technicians, manicurists and pedicurists in the prolific beauty care industry. These individuals are in the market to help consumers feel good about themselves and provide vital beauty care services including hair styling, tanning, facials, beauty makeovers, deep tissue massage, hand and foot care, and general fitness. They subscribe to publications that highlight emerging beauty and fashion trends and products. They cater to mostly women who want to look good for a special occasion, reverse the signs of aging, and feel relaxed after being pampered at the spa. These subscribers rely on Bobit Media Business magazines to keep them informed on topics such as nail techniques, color trends, trending beauty products, nail art, marketing, successful business operation, and attractive salon layout and design.
Reach decision making professionals and executives in this list in need of quality products for daily operational success and profitability. They purchase artificial nails, nail art, gels, airbrush supplies, dryers, salon furnishings, tables, trays, sterilizers, lighting, spa and skin care supplies, clippers, gloves, shears, towels, fragrances, oils, anti-aging creams, and facial cleansers. They purchase professional business supplies like smocks, office supplies, computers, software, business wear, and software.
Professionals in the Bobit Business Media Salons and SpasMasterfile are receptive to marketing offers from cosmetic manufacturers, beauty care wholesalers and retailers, direct mail and email marketers, software providers, tradeshow coordinators, industry publications, financial institutions, and continuing education providers. Multi-channel marketing is available. |
