|
COUNTS THROUGH 05/06/2025 |
|
|
2,709,331 |
TOTAL UNIVERSE / BASE RATE |
$90.00/M |
38,191 |
L30 DAYS |
+
$15.00/M
|
195,936 |
NEW MOVERS |
+
$10.00/M
|
|
EMAIL (INQUIRE) |
|
|
Reach enthusiasts of some of the most popular DIY and Home Improvement Channels on Cable today. These individuals are extremely interested in improving their home’s interior and exteriors through creative solutions provided by creative companies. Responding to various types of offers, newsletters and surveys these are fantastic prospects for a myriad of offers. Use this database to present your own innovative home improvement offers to a savvy and interested group of highly qualified buyers and requestors. 80% of the file is a qualified Homeowner so this database is perfect for many types of offers including home service providers, alarm companies both fire and safety, refinance offers, furniture, interior decorating, art and so much more.
This data is incredibly versatile and appended with a robust set of demographic and property selects including a new mover select. Send us your count specs today so you can include this list in your next test. Brand new to market and over 18 months in development this file provides an exciting opportunity to reach unique home enthusiasts.
Median Income is $102,000 |
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MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
RESPONDER, MULTI SOURCED, INTERNET/ON-LINE |
PRIVACY: |
OPT-IN |
DMA?: |
NO |
STATUS: |
PREFERRED PROVIDER |
GEO: |
USA |
GENDER: |
51% FEMALE 48% MALE |
|
30 DAY RESPONDER |
$15.00/M |
AGE |
$15.00/M |
GENDER |
$8.00/M |
GEOGRAPHY |
$8.00/M |
HOME MARKET VALUE |
$20.00/M |
HOMEOWNER |
$10.00/M |
INCOME $100K PLUS |
$10.00/M |
INCOME $150K PLUS |
$15.00/M |
MARITAL STATUS |
$10.00/M |
NEW MOVER |
$10.00/M |
PRESENCE OF CHILDREN |
$10.00/M |
YEARS AT THIS ADDRESS |
$10.00/M |
ADDRESSING |
KEY CODING |
PLEASE INQUIRE |
EMAIL |
$50.00/F |
FTP |
$75.00/F |
|