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Many businesses are prospecting older people much more actively – because there are so many of them, they are rapidly growing in number and many of them also have money to spend. Over 75% of American wealth is now owned by those over the age of 65 and most of them are women.
Having a few really great lists of people who have purchased an anti-aging product, responded to a senior safety offer or bought from an infomercial, one cannot help but wonder, “What other products these people actually buy?” Enhanced by transactional data, we now can offer detailed shopping habits of people who have made purchases from catalogs by what they purchase and how they pay. These are buyers of furniture to decorate their homes. Maybe an ottoman, perhaps a comfortable recliner but the common factor is they are all buyers of furniture from catalogs.
Averages: Age 66+, 66% Female, 33% Male, Income $50-75k, 73% Homeowner, 63% Married
All of the data we offer is housed on-site. Every order we produce is custom tailored to your unique specifications. Best of all 98% of our orders ship same day!
With additional services such as appending, modeling, and custom database construction, our experienced staff will create a simple turn key solution that best fit your needs. Contact us today and tell us what we can do to enhance your marketing efforts.
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