|
COUNTS THROUGH 04/25/2025 |
|
|
| 45,899,200 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
| 625,000 |
1 MONTH HOTLINE |
+
$10.00/M
|
| 1,800,000 |
3 MONTH HOTLINE |
+
$10.00/M
|
| 3,500,000 |
6 MONTH HOTLINE |
+
$10.00/M
|
| 6,684,467 |
FOOTBALL |
+
$10.00/M
|
| 6,796,077 |
BASKETBALL |
+
$10.00/M
|
| 5,175,136 |
SOCCER |
+
$10.00/M
|
| 1,019,764 |
LACROSSE |
+
$10.00/M
|
| 4,371,246 |
SOFTBALL |
+
$10.00/M
|
| 7,164,558 |
BASEBALL |
+
$10.00/M
|
| 5,263,445 |
HOCKEY |
+
$10.00/M
|
| 20,235,100 |
RUNNING/WALKING |
+
$10.00/M
|
| |
MARITAL STATUS/INCOME |
+
$10.00/M
|
| |
AGE/GENDER |
+
$10.00/M
|
| |
EMAIL |
+
$150.00/M
|
|
|
|
ACTIVE ATHLETES TEAM SPORTS is the ultimate source to reach any individual that participates in team sports as a part of their busy lifestyle. These are physically fit individuals who buy sporting equipment, sports apparel, books and magazines about their sports passion, training equipment and more. They are active participants and belong to teams and leagues. They are passionate about their sport and will purchase items that improve their performance, provide added safety, or make playing their game more comfortable. These energetic individuals are interested in being healthy and have opted in to receive offers that compliment or enhance their lifestyle. Athletes spend their disposable income on their pastimes. They want the newest and most improved equipment to make them more effective on the field, rink or court. ACTIVE ATHLETES TEAM SPORTS identifies households that have opted in to receive offers from marketers with a variety of sporting activities. These men and women have purchased online, through direct mail or both. With an average income of $50,000 this audience has credit cards and will use them to buy items that relate to their passion.. Select by age, income or sporting activity. These consumers spend money and are interested in receiving offers for equipment, clothing, catalogs, clubs and more.
DATA USE CASES: Audience segmentation, expansion, targeting, customer insights, analytics, enhancement, risk management, data append, list rental, data licensing, custom segmentation, CRM verification and re-activation with current signals and triggers.
DIGITAL DATA: All of our data is available for digital advertising as cookies and mobile IDs. We deliver the data directly to your favorite digital platform.
DATA SERVICES: Link your offline and online data with CRM data on-boarding. Append multiple channels with name, postal, email, cookies, mobile ids. |
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
MULTI SOURCED, MASTERFILE ENHANCED, BUYERS |
| PRIVACY: |
OPT-IN |
| DMA?: |
NO |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
40% FEMALE 60% MALE |
|
|
| AGE |
$10.00/M |
| GEO SELECT |
$10.00/M |
| HOUSEHOLD INCOME SELECT |
$10.00/M |
| LIFESTYLE SELECT |
$10.00/M |
| MARITAL STATUS |
$10.00/M |
| PRESENCE OF CHILDREN |
$10.00/M |
| RECENCY |
$10.00/M |
| SPORT BRAND SHOPPERS |
$25.00/M |
| SPORTING ACTIVITY |
$10.00/M |
| ADDRESSING |
| KEY CODING |
$5.00/M |
| EMAIL |
$50.00/F |
| FTP |
$50.00/F |
|
