The Nation Magazine - Enhanced Mailing List

The oldest continuously published political magazine covering current events, political, economic and cultural reporting for its progressive audience.

SEGMENTS COUNTS THROUGH 04/30/2025
83,662 TOTAL UNIVERSE / BASE RATE $110.00/M
 67,564 12 MONTH SUBSCRIBERS     + $5.00/M
 35,144 6 MONTH SUBSCRIBERS     + $10.00/M
 18,484 3 MONTH SUBSCRIBERS     + $15.00/M
 46,000 24 MONTH EXPIRES     $75.00/M
  NON-RECIPROCAL FEE     + $25.00/M
  CATALOG RATE     $85.00/M
  FUNDRAISING RATE (NON-POLITICAL)     $85.00/M
  POLITICAL FRUNDRAISER RATE     $95.00/M
DESCRIPTION
listGraphic

Reach an Audience of Influentials                      

Often called the flagship of the political left, The Nation attracts activists committed to supporting progressive values & traditions. Subscribers regard the magazine as both a lifeline and political compass that helps them decipher the most complex issues of the day. Well-educated and economically diverse, The Nation readers are a picture of civic engagement. From politicians and journalists to teachers, librarians, and civil rights activists, their dedication to The Nation is rivaled only by their commitment to their communities.  Overlay provided by Adstra and Ethnic Technologies.

 

Demographics

Key demographics of The Nation:

  • 56% male, 44% female

  • Median Age 65

  • $98,200 Median HHI

  • $559,400 Median net worth

  • 43% donated to a cause

  • 99% have attended college

  • 55% have a graduate degree

  • 88% vote in a federal, state, local election

  • 85% signed a petition, 65% wrote or called a politician

Connect with highly engaged progressives

Passionate about the world and engaged in the inspired reporting and analysis of breaking news, politics, social issues and the arts -- The Nation’s readers have proven responsive to offers that align with their ideals and interests. They are prime prospects for travel, publishing & educational offers. Cause-oriented philanthropists, they donate to a variety of social, humanitarian, environmental and humane organizations.

Enhancements

 

 

Interest 24 Months
Reading 54,131
Charitable Donor 41,357
Outdoors 40,334
Cooking 36,651
Gourmet Cooking 36,186
Political Contributor 35,714
Domestic Travel 34,837
Sports 23,653
Health Charitable Donor 22,228
Travel 21,348
Pet Enthusiast 18,544
Antiques 18,109
Music Avid Listener 16,840
Gardening 14,574
Foreign Travel 14,257
Dieting & Weight Loss 13,967
Wildlife Charitable Donor 11,968
Dog Enthusiasts 10,417
Theater & Performing Arts 10,209

 May offer other categories upon request

** MI,  RI and IL are not included in list orders**
 

 

ORDERING INSTRUCTIONS
POPULARITY: 99
MARKET: CONSUMER
CHANNELS: Mailing List Telephone List  
SOURCE: DIRECT MAIL SOLD 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 44% FEMALE 56% MALE  
SPENDING: $39.95 AVERAGE ORDER 
SELECTS
1 MONTH HL   $20.00/M
3 MONTH HL   $15.00/M
6 MONTH HL   $10.00/M
AGE   $16.00/M
CHANGE OF ADDRESS   $16.00/M
ENHANCED INTEREST CATEGORIES   $16.00/M
GENDER   $10.00/M
GEO (SCF/ZIP/STATE)   $10.00/M
GIFT GIVERS   $12.00/M
HOMEOWNER   $16.00/M
INCOME   $16.00/M
LIFESTYLE / INTEREST   $16.00/M
MAIL ORDER BUYER   $16.00/M
NEW TO FILE   $15.00/M
NON RECIPROCAL FEE   $25.00/M
PAID   $10.00/M
RENEWALS   $12.00/M
SOURCE   $12.00/M
ZIP SET UP FEE   $35.00/F
ADDRESSING
KEY CODING  $3.00/M
EMAIL  $75.00/F
FTP  $75.00/F
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