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The Retail Dive Dedicated Email list allows marketers to target executives at major retail companies who subscribe to Retail Dive, a digital B2B publication providing upper management with headlines and trends on all aspects of retail merchandise operations. Subscribers in this list want top news stories and articles delivered straight to their inboxes on topics concerning management of brick and mortar stores, e-commerce sales and much more. They are in need of products and services ranging from customer database software to product display.
Subscriber Profile:
- 56% work for retail establishments
- 49% are executives or IT buyers
- Job titles include CEO, Store Operations Manager, CIO, IT Director, Director of E-commerce, Marketing Manager
Industry Overview:Retailing involves the selling of consumer goods such as clothing, sporting goods, footwear, jewelry, auto accessories, toys, books, appliances, and electronics. It is the responsibility of executives and managers in this list to oversee all facets of the multi-billion $ industry including store expansion, marketing and branding, purchasing, hiring, pricing, budget development, goal setting, product shipment, customer loyalty programs, loss prevention and so much more. Merchandise sales come from stores, e-commerce websites, mobile marketing, and catalog sales. Retail professionals seek information on consumer trends, industry data, competitor products and marketing methods for profitable business operation.
Hot Topics:
- Retail tech
- In-store Operations, Online retail, Mobile strategies
- Payments, Fraud protection, Loss prevention
- Holidays
- Logistics
These retail executives purchase products such as: Business magazines, computers, software, laptops, mobile devices, promotional materials, display racks, POS systems, camera surveillance systems, office supplies, shopping bags, shelving, lighting, and signage.
Ideal users of this list include: Industrypublishers, computer manufacturers, software developers, storage providers, shipping companies, packaging companies, security firms, advertising firms, manufacturers, website designers, event and tradeshow organizers, technology providers, credit card issuers, and continuing education providers. |
