The HR Dive Dedicated Email list allows marketers to target human resource and workforce management executives who subscribe to HR Dive, a digital B2B publication providing busy professionals with industry headlines and trends. Subscribers in this list want top news stories and articles delivered straight to their inboxes on topics concerning benefit management, talent acquisition and more. They are in need of products and services ranging from computer equipment to insurance products for effective management of staff and workplace environments.
Subscriber Profile:
- 81% are manager level and above
- Job titles include: HR Director, Recruiting Manager, Benefits Coordinator, Labor Relations Manager, Training Director
Industry Overview: Human resource managers and executives play a key role in ensuring business operations run smoothly throughout all industries including aerospace, retail, finance, healthcare, manufacturing and more. They develop employee handbooks, implement policies for workplace safety, research group benefit packages, devise training programs for new hires, interview potential employee candidates, develop employee engagement and incentive programs, mediate disputes and provide a work-friendly environment free of discrimination. HR managers seek top industry news, insights on HR trends, management advice, and products that provide solutions for today’s workplace challenges.
Hot Topics:
- HR Management, legal
- Compensation and Benefits
- HR technology development and analytics
- Recruiting and talent management
- Employee Engagement and Retention
Human resource professionals purchase products such as: Trade journals, computers, software, office equipment, PDAs, mobile devices, reward incentives, office supplies, audio/video equipment, organizational supplies, company logo apparel, compliance posters, storage supplies, telecommunication systems, business forms, and business travel supplies.
Ideal list users include: Industrypublishers, computer manufacturers, software developers, business apparel providers, office supply providers, recruiters, facilities maintenance providers, technology suppliers, insurance providers, event coordinators, promotional gear providers, continuing education suppliers and food service suppliers. |
