|
COUNTS THROUGH 12/23/2025 |
|
|
| 136,688 |
TOTAL UNIVERSE / BASE RATE |
$0.00/M |
| 17,141 |
$5+ LAST 3 MONTHS - STRAIGHT APPEAL |
$85.00/M
|
| 30,736 |
$5+ LAST 6 MONTHS - STRAIGHT APPEAL |
$80.00/M
|
| 49,646 |
$5+ LAST 12 MONTHS - STRAIGHT APPEAL |
$75.00/M
|
| 14,759 |
$10+ LAST 3 MONTHS - STRAIGHT APPEAL |
$85.00/M
|
| 26,732 |
$10+ LAST 6 MONTHS - STRAIGHT APPEAL |
$80.00/M
|
| 43,928 |
$10+ LAST 12 MONTHS - STRAIGHT APPEAL |
$75.00/M
|
| 7,461 |
DECEMBER HOTLINE |
$90.00/M
|
| 11,031 |
0-3 MOS SWEEPS |
$85.00/M
|
| 16,191 |
0-6 MOS SWEEPS |
$80.00/M
|
| 23,301 |
0-12 MOS SWEEPS |
$75.00/M
|
|
|
|
Individuals who have donated to help assist local volunteer fire departments and to raise awareness about critical issues from volunteer departments.
Average gift $16.01 for NON SWEEPS.
Average gift $7.98 for SWEEPS. |
|
| POPULARITY: |
 100 |
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
MULTI SOURCED, DIRECT MAIL SOLD |
| PRIVACY: |
UNKNOWN |
| DMA?: |
NO |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| SPENDING: |
$16.01 AVERAGE ORDER |
|
|
| DOLLAR $10+ |
$10.00/M |
| DOLLAR $5+ |
$8.00/M |
| GENDER |
$10.00/M |
| NON-RECIPROCAL MAILER |
$20.00/M |
| RECENCY |
$10.00/M |
| SCF |
$8.00/M |
| STATE |
$8.00/M |
| ZIP |
$8.00/M |
| ADDRESSING |
| KEY CODING |
$2.00/M |
| EMAIL/FTP |
$75.00/F |
|
