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Description Summary
It’s estimated that a new baby is born every eight seconds in the United States. If your brand is actively looking to reach expecting mothers or new moms, then you must test our
Expecting Moms Prenatal and Postnatal mailing list. This database is entirely self-reported from sources including magazine subscriptions, maternity store purchases, and online pregnancy blogs and sites. The list is selectable for both expected birth dates and child age for postnatal. Reach both first-time moms and moms of multiple children who are focused on being the best they can be for their children.
Recommended Usage
This expecting moms ( prenatal postnatal ) mailing list is ideal for any brand offering baby products, maternity apparel, insurance, financial services, medical services, infant clothin,g and child products as well as brands offering fitness and diets, childcare, parenting books and much more.
Popular Selects:
- Geography
- Expected Birth Dates
- Adult Age
- Trimester
- Homeowner / Renter
- Household Income
Consider the facts:
- According to a 2010 USDA report, the average middle-income family will spend roughly $12,000 on child-related expenses in their baby’s first year of life.
- Every 8 seconds, a new child is born in the United States.
- The birth rate in the US in 2015 was 12.4 per 1,000 population
- It is estimated that in 2015 there were 3,978,497 babies born
HOW OUR DATA IS COMPILED
Our prenatal and postnatal “expecting and new moms” mailing list is developed using multiple sources including online and offline, magazine subscriptions, lifestyle questionnaires, baby registries, retail purchases, various clubs and website visits, online surveys and direct response. The data is updated weekly and is available on a monthly hotline. The mailing list is also NCOA processed monthly. |
