ABOUT FACE! COSMETIC BUYERS Mailing List

For the About Face! Cosmetic Buyers here there's always a reason to buy more...more eye shadow, more blush, bronzer, lip liners, mascara, you name it! They need it all. It's practically unheard of for them to just have one of anything

SEGMENTS COUNTS THROUGH 04/28/2025
4,785,500 TOTAL UNIVERSE / BASE RATE $85.00/M
 395,000 1 MONTH HOTLINE     + $10.00/M
  BARE MINERALS     + $5.00/M
  ESTEE LAUDER     + $5.00/M
  LANCOME     + $5.00/M
  MARC JACOBS     + $5.00/M
  NARS     + $5.00/M
  CLINIQUE     + $5.00/M
  JOSIE MARAN     + $5.00/M
  MAC     + $5.00/M
  URBAN DECAY     + $5.00/M
DESCRIPTION

For the About Face! Cosmetic Buyers here there's always a reason to buy more...more eye shadow, more blush, bronzer, lip liners, mascara, you name it! They need it all. It's practically unheard of for them to just have one of anything. While the look they may be going for is less, the amount of make up to achieve it is definitely more.

 

The About Face! Cosmetic Buyers are very brand loyal and will search high and low to find just what they are looking for. Whether it's online from a department stores website or a visit to the cosmetics department, they will happily pursue their prey. All the cosmetic brands here can only be purchased at department stores or stores that specialize in selling high end cosmetics. The cosmetic brands who make up this list are in the top 9 online most sought after by all cosmetic buyers. This list is sourced from key word searches that are tied to these brands. We know what action was taken based on the signal that is sent back to us from the website.

 

We have all the demographic and behavioral information about each of these consumers. High, medium and low credit card activity is selectable. We can send the hashed email with the segment for onboarding to any platform or the cookie with the segment for cookie to cookie syncing. Perfect for CRM campaigns! This list is available for email, direct mail, licensing and digital marketing.

ORDERING INSTRUCTIONS
POPULARITY: 98
MARKET: CONSUMER
CHANNELS: Mailing List Email List  
SOURCE: MULTI SOURCED, OPT-IN E-MAIL, INTERNET/ON-LINE 
PRIVACY: CONFIRMED OPT-IN 
DMA?: YES - MEMBER
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 85% FEMALE 15% MALE  
SPENDING: $75.00 AVERAGE ORDER 
SELECTS
AGE   $5.00/M
BRAND   $5.00/M
CREDIT CARD BUYERS   $5.00/M
GENDER   $5.00/M
GEO SELECT   $5.00/M
INCOME   $5.00/M
LIFESTYLE   $10.00/M
PRESENCE OF CHILDREN   $5.00/M
RECENCY   $10.00/M
ADDRESSING
KEY CODING  $5.00/M
EMAIL  $50.00/F
FTP  $50.00/F
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