Bauble Fashion Jewelry for Him and Her Product Buyers Masterfile allows marketers to target men and women who have made at least 3 purchases of jewelry accessories for everyday and formal wear. These consumers purchase products ranging from jewelry boxes to necklaces made of diamonds, gold, and other precious metals and gems. This masterfile gives marketers the opportunity to reach consumers who have the disposable income to buy bracelets, rings, cufflinks, watches, charms, pendants and more. A $70 billion industry, over 80% of consumers buy jewelry for someone living in the household such as a spouse, parent, significant other or child. Jewelry is given for occasions such as holidays, birthdays, Mother’s Day, Valentines, and proposals of marriage. Typically a symbol of affluence and wealth, consumers will also wear jewelry to accent one’s wardrobe, display personal style or show affection as in best friends wearing each half of a pendant. Along with jewelry, these consumers need products that keep their gems clean and organized for safekeeping. Reach consumers in the market to show their love through jewelry.
This masterfile is comprised of data lists filled with consumers who are:
- Single/Married/Retired/Engaged
- Households with Children
- Best friends
- Gift Buyers
Product Selections: (+$15/M)
Necklace
Pins
Rosary
Talismans/Amulets
Warranties
Cleaning/Maintenance
Earrings
Eyeglass Chains
Jewelry-General
Watches
Charms
Hair Accessories
Bracelets
Lockets
Rings
Storage Pouches/Jewelry Rolls/Holders
Studs/Cufflinks
Anklets
Writing Pens
Jewelry Box
Keychains
Money Clips
Pearls
Pendants
PURCHASE JEWELRY PRODUCTS: pins, broaches, anklets, eyeglass chains, jeweled hair accessories, lockets, keychains, money clips, pearls, diamonds, toe rings, wedding bands, engagement rings, silver chains, ring holders, and more
MAILING IS IDEAL FOR: Retailers, credit card issuers, lifestyle publications, jewelers, honeymoon planners, dining establishments, floral industry, candy stores, hospitality industry, travel coordinators, financial institutions, and insurance agents. |