Unique Gift Mall Product Buyers Masterfile allows marketers to target men and women who have made at least 3 purchases of gifts and gift related products and services. These consumers purchase products ranging from children’s toys to consumer electronics to give family and friends at special occasions. This masterfile puts marketers in touch with consumers who have the disposable income to buy retail gifts, gift certificates, gift cards, gift baskets and gift wrap services. Consumers purchase gifts for all occasions including housewarmings, birthdays, retirement parties, baby showers, weddings, holidays and more. They search through catalogs, purchase online and shop brick and mortar stores for just the right gift. They buy a variety of retail products in markets such as toys, sporting goods, housewares, decor, appliances, crafts, outdoor, automotive, bath, foods, beverages, furniture, jewelry and more. Along with retail gifts, over $100 billion is spent each year on gift cards with 93% of consumers saying they purchase or receive a gift card each year. They use gift cards for services including health spas, dining, and massage. For the “hard to buy for” individual, gift certificates and gift cards offer consumers flexibility.
This masterfile is comprised of data lists filled with consumers who are:
- Single/Married/Retired
- Parents/Grandparents
- Homeowners
- Business men and women
- Collectible buyers
Product Selections (+$15/M):
Gifts-General
Non-perishable Gift Baskets
Generic Certificates/Cards
Gift Wrap Service
MAILING IS IDEAL FOR: Retailers, credit card issuers, continuity clubs, wholesalers, service providers, financial institutions, and travel coordinators, hospitality industry, vacation organizers, and entertainment and amusement park industry. |