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The Skin Deep Beauty Shop Product Buyers Masterfile allows marketers to target men and women who have made at least 3 purchases of perfume and makeup beauty products. These consumers want products ranging from lipsticks to anti-aging creams to men’s cologne to look and feel attractive. The global cosmetics industry is estimated to be $18 billion with perfumes coming in at $15 billion. The cosmetics market is growing at a whopping 7% annually is projected to continue into the foreseeable future.This masterfile puts marketers in touch with consumers who have the disposable income to purchase makeup and beauty supplies to highlight facial features, perform home manicures and pedicures, and remove unwanted hair along with colognes, after shaves and perfumes to give their skin a light aromatic scent. Women want cosmetics for every day wear, the workplace, and going out in the evening dressed in their finest. Consumers in this masterfile are also receptive to products that treat acne, protect their skin from sun exposure, and reduce the signs of aging and wrinkles. Purchasers of cosmetics and fragrances buy clothing and footwear that is fashionable and trendy. They leave the house everyday feeling confident and beautiful.
This masterfile is comprised of data lists filled with consumers who are:
- Beauty and fashion oriented
- Young and old alike
- Single and married
- Homemakers and business women
- Fashion conscious men
Product Selections: (+15/M)
Hair Removal
Lipstick/Lipstick Cases
Make-up
Women’s Fragrances/Perfumes
After Shave
Cosmetic-General
Mens Fragrances/Colognes
Nail Care
Storage
THIS MAILING IS IDEAL FOR: Beauty salons, nail salons, jewelers, apparel manufacturers, dermatologists, cosmetic surgeons, credit card issuers, beauty consultants, department stores, beauty suppliers, home spa product suppliers, hair care accessories, foundations, skin care, sun care, moisturizers, anti-aging creams, makeup bags, hair coloring, hair brushes, curling irons, bath beads, lotions, shampoos, body wash, mirrors, grooming supplies, toiletries, fragrances, shaving kits, shower accessories, hair dryers, and more. |
