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Today’s Trucking Canadian Magazine Subscribers is Canada’s premier trucking owner /operator and fleet publications. Today’s Trucking subscribers look to the publication to stay current on the business of trucking, focusing on the common ground shared by all segments of Canada’s trucking industry. Every issue is crafted to appeal to subscribers who make the business and purchasing decisions at their company, regardless of whether it’s a one-truck operation or one of Canada’s largest fleets. Subscribers rely on Today’s Trucking to help them understand equipment issues, regulatory concerns, technical challenges, and the future direction of Canada’s trucking industry. Today’s Trucking is, by far, the most read, most trusted, and most passed-along trade magazine in Canada’s trucking sector. Every single reader operates a medium and/or heavy-duty truck (GVW class 6, 7 or 8), and has primary purchasing authority at their company. Today’s trucking subscribers look to the magazine for information on equipment focuses such as used trucks, engines, oils & lubricants, collision mitigation systems, transmissions, trailers, shop tools, powertrains, reefers, brakes, batters, ultracapacitors, and more.
Editorial content includes news and analysis, industry profiles, business environments, the economy, cross-border trucking, regulations, management, statistics, events, legislation, fuel, oils, greases, green trucking, company profiles, trucking maintenance, logistics programming, efficiencies, fleet maintenance, and more. Today’s Trucking takes into account trucks, truck tractors, trailers, buses, and off-road equipment.
Total Number of Motor Vehicle Fleets:
500+ Vehicles
100 - 499 Vehicles
25 - 99 Vehicles
10 - 24 Vehicles
5 - 9 Vehicles
1 - 4 Vehicles
Non-Truck Operators:
Manufacturers (Including trucks, buses, trailers, bodies, components, parts, supplies, or equipment).
New Vehicle Dealers – Trucks, tractors, trailers
Heavy Duty Wholesaler – components, parts, supplies, or equipment
Independent Fleet Service / Repair Specialist
Others Allied to the Field
Job Titles:
Owner, Partner, Chairman, Director, Vice President, General Manager, Vice President Operations, Manager
Vice President Finance, Vice President Purchasing, Controller, Secretary Treasurer, Purchasing Manager, Accountant, Buyer
Vice President Maintenance, Maintenance Manager, Fleet Superintendent, Fleet Manager, Service Manager, Garage Manager, Safety Manager, Lead Head Mechanic
Terminal Manager, Branch Manager, District Manager, Traffic Manager, Distribution Manager, Warehouse Manager, Plant Manager
Vice President Sales, Vice President Marketing, Sales Manager, Marketing Manager, Truck / Trailer Salesman
Others Allied to the Field
Purchasing Authority:
Vehicle Appearance – Paints, Markings, New or Replacement Parts
Replacement Parts – Filters, Electrical, Lighting, Brakes, Engine Parts, Suspension, and Exhaust
Major Replacement Components – Engines, Transmissions, Axles
Oils, Additives, Lubricants
Shop, Equipment & Tools
Equipment Leasing
Fleet Tracking
Insurance, Permits, Tracking
Used Trucks and Trailers
Type of Fleet:
Construction, Mining, Sand & Gravel
Petroleum, Dry Bulk, Chemicals, Tanks
Manufacturing, Processing
Retail, Wholesale, Delivery
Logging, Lumber
Bus Transportation
Moving & Storage
Waste Management
Other
This comprehensive list is ideal for marketers who want to reach decision-makers receptive to offers from industry publications, fleet management, inbound and outbound logistics personnel, safety products, continuing education providers, credit card issuers, and more. |
