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These avid sportsmen take their passion for hunting and shooting and make it their lifestyle. This list comprises both beginner and experienced shooters and hunters. They show an interest in everything from muzzle- loading and ballistics to archery, bowhunting, and trapping. Whether they are after big or small game, waterfowl, upland birds, varmit, or turkey, these active individuals often travel extensively to pursue their prey.
These consumers tend to be well-educated men with the disposable income that allows them the best in hunting and shooting equipment. They purchase items ranging from shotguns, handguns, rifles, bows and crossbows to decoys, ammunition, optics, tripods, GPS equipment, gun cases and camouflage apparel. Many of these outdoorsmen own dogs and, in the ff season, look to sporting clays for entertainment and practice. Gun collecting is also a hobby for many.
As outdoor enthusiasts, they tend to enjoy other open-air activities such as fishing, boating, camping, hiking, and four-wheeling. They have a true sense of adventure and take pleasure in and appreciate the wilderness.
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