Alliant Direct Audiences - Home Renovators Mailing List

Relevance is the key to engaging Home Renovators. These qualified consumers with a high likelihood of undertaking major home renovations such as bathroom, kitchen, home theater, roofing, siding, pool, etc. . This responsive audience is a prime target and will prove profitable for a variety of offers including home services, furniture, insurance, magazines and more. Alliant Direct Audiences is a transactional data platform that enables you to target responsive audiences across any marketing channel.

SEGMENTS COUNTS THROUGH 05/13/2025
1,099,922 TOTAL UNIVERSE / BASE RATE $80.00/M
 200,500 HOME RENOVATION- 1 MONTH     + $80.00/M
 600,700 HOME RENOVATION- 3 MONTH     + $80.00/M
 192,400 SOLAR HOME IMPROVEMENTS - 12 MONTH     + $80.00/M
 96,800 POOLS - 12 MONTH     + $80.00/M
DESCRIPTION
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Alliant Direct Audiences —consists of qualified consumers who are renovating their home, with active remodeling permits. Home renovators are a prime target for many offers and this responsive audience will prove profitable.


Performance Characteristics: 
In addition to the recent home renovator history, brokers and marketers can further refine selections to target marketing behaviors relevant to their offers based on detailed transaction information from Alliant. Selectable Direct Audience performance characteristics include:

 

Other Campaign Enhancements and Multi-Channel Marketing Opportunities:

  • Over 600 Demographic, lifestyle and psychographic selects
  • On-Demand performance models
  • Opted-in email addresses
  • Phone numbers
  • Custom model development

Need help maximizing your mail campaigns? Optimization. Retention. Reactivation. Call for information on Alliant's Campaign Intelligene solutions.

ORDERING INSTRUCTIONS
POPULARITY: 97
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: COMPILED LISTS, DIRECT RESPONSE, PUBLIC RECORD 
PRIVACY: OPT-IN 
DMA?: NO
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 45% FEMALE 55% MALE  
SELECTS
DEMOGRAPHIC   
GEOGRAPHY   
LIFESTYLE   
RECENCY   
ADDRESSING
KEY CODING  $3.00/M
EMAIL  $75.00/F
FTP  $75.00/F
MAGNETIC TAPE  $75.00/F
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