SURVEY SEEKERS - MR AND MRS HOME IMPROVEMENT ENTHUSIASTS Mailing List

Our survey responders here have said “Yes” they want to buy books, catalogs videos, and educational videos for home decorating and improvements. These are the consumers who have decided to completely redecorate their house. Some take on the project one room at a time where others go the extreme and re-do their entire home. We can tell you if these home repair workers are including new landscaping budgets to design beautiful gardens, decorative trees & shrubs, sheds, fountains, outdoor dream kitchens or just add a thing or two in their yard. Home projects are not just for the husbands anymore! More and more females are learning how to simply fix a faucet or tear down a bathroom and re-tile the walls and floors. There is so much to learn from all of the “fixer-upper” TV shows, books, and online videos that they watch. These consumers have an average HHI income of $75,000 and an average age of 40.

SEGMENTS COUNTS THROUGH 11/25/2025
3,600,000 TOTAL UNIVERSE / BASE RATE $85.00/M
 2,500,000 LAST 12 MONTHS    
 200,000 MONTHLY HOTLINE     + $20.00/M
DESCRIPTION

Our survey responders here have said “Yes” they want to buy books, catalogs videos, and educational videos for home decorating and improvements.

 

These are the consumers who have decided to completely redecorate their house. Some take on the project one room at a time where others go the extreme and re-do their entire home. We can tell you if these home repair workers are including new landscaping budgets to design beautiful gardens, decorative trees & shrubs, sheds, fountains, outdoor dream kitchens or just add a thing or two in their yard. Home projects are not just for the husbands anymore! More and more females are learning how to simply fix a faucet or tear down a bathroom and re-tile the walls and floors. There is so much to learn from all of the “fixer-upper” TV shows, books, and online videos that they watch. These consumers have an average HHI income of $75,000 and an average age of 40.

 

Our database is 100% direct response and multi sourced, encompassing consumers who recently responded to an online promotion. These highly active survey responders have also opted in to receive a variety of other third party offers via direct mail, telemarketing and email.

 

 

SUGGESTED USAGE:
    Home & Garden Products
    Home Décor Offers
    Retail & Bank Credit Card Offers
    Home Loans & Refinance

ORDERING INSTRUCTIONS
MARKET: CONSUMER
CHANNELS: Mailing List Email List Telephone List  
SOURCE: MULTI SOURCED, DIRECT RESPONSE 
PRIVACY: CONFIRMED OPT-IN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 40% FEMALE 60% MALE  
SPENDING: $199.99 AVERAGE ORDER 
SELECTS
AGE   $5.00/M
CREDIT CARD BUYERS   
GENDER/SEX   $5.00/M
GEO SELECT   $5.00/M
INCOME SELECT   $10.00/M
MONTHLY HOTLINE   $20.00/M
PHONE NUMBER   $20.00/M
ADDRESSING
KEY CODING  $5.00/M
CD ROM  $50.00/F
EMAIL  $50.00/F
FTP  $50.00/F
KEYING  $5.00/M
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