Bottom Line Personal Newsletter Subscribers Mailing List

For over four decades Bottom Line Inc. has brought the best in wellness and wealth advice to it's readers. Through it's newsletters, e-newsletters and books it provides useful, expert, actionable information to help readers navigate their world, saving time and money along the way. Bottom Line Personal newsletter is for today’s fast paced lifestyle. Topics include investments, health, saving money and living a happy, safe and fulfilled life.

SEGMENTS COUNTS THROUGH 04/30/2025
172,524 TOTAL UNIVERSE / BASE RATE $115.00/M
 4,630 1 MO SUBSCRIBERS     + $25.00/M
 16,095 3 MO SUBSCRIBERS     + $20.00/M
 56,396 6 MO SUBSCRIBERS     + $15.00/M
 115,118 12 MO SUBSCRIBERS     + $5.00/M
 172,524 24 MO SUBSCRIBERS    
  FUNDRAISING RATE     $75.00/M
  CATALOG RATE     $80.00/M
DESCRIPTION
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Bottom Line Inc. publishes print periodicals, e-letters and dozens of books dedicated to a quest for the best, most useful and easy-to-read answers to the many, many challenges of today’s changing life.

 

Bottom Line/Personal is the most widely read consumer newsletter ever published. It covers the hot topics of investment advice…raising families…buying and selling a home…avoiding illness…building careers…retirement planning…taxes…and much, much more.

 

This list works for financial, fundraising, health, publishing and self-improvement mailers.

 

Sample mailing piece is required for approval. Telephone solicitation is strictly prohibited.

 

List owner does not permit blow-ins without approval and compensation.

 

Bottom Line was purchased by Belvoir in March of 2021.

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POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT MAIL SOLD 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 29% FEMALE 50% MALE  
SPENDING: $39.00 AVERAGE ORDER 
SELECTS
3 MONTH RECENCY   $20.00/M
6 MONTH RECENCY   $15.00/M
GENDER   $10.00/M
HOME/BUSINESS   $10.00/M
LEAD GENERATION   $100.00/F
NEW TO FILE   $10.00/M
NON-RECIPROCAL   $25.00/M
PAID   $10.00/M
RENEWALS   $10.00/M
SOURCE   $10.00/M
STATE / SCF / ZIP   $10.00/M
ZIP SET UP   $35.00/F
ADDRESSING
KEY CODING  $5.00/M
DELIVERY FEE  $75.00/F
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