Since 1981, family owned and operated Northern Tool + Equipment is the ultimate equipment source for building and repairing anything on the jobsite or home front. A cut above big box hardware stores, Northern Tool serves a unique breed of men. Men who believe there’s no problem a little horsepower and elbow grease can’t solve.
Using heavy-duty tools and equipment is both vocation and recreation for Northern Tool's consumer buyers. After a day on the jobsite, they head home to use their personal cache of Northern Tool equipment. Whether clearing the back lot, finishing the basement, or power washing the deck, they have what it takes to do the job. When not working on pet projects, these men will till plots for vegetable gardens and take the family fishing, hunting, or camping.
Northern Tool & Equipment is the premier direct supplier of high quality products to small to mid-size businesses including automotive shops, grounds maintenance professionals, contractors, and more. The Northern Tool & Equipment catalog offers a complete line of power tools, outdoor recreational products, electrical supplies, automotive and trailer parts, generators, water pumps, clothing and more. The Northern Tool Blow-In program reaches buyers who have purchased these products for their businesses.
For over 35 years, The Northern Tool catalog has been in the hands of serious DIYers and professionals for oriented/home and business offers.
Consumer Demographics
- 95% Male
- 53 Average Age
- 84% Married
- 33% Presence of Children
Northern Tool & Equipment Catalog Blow In is recommended for:
Automotive
Business To Business
Financial
Collectibles
Credit Card
Electronics
Fishing, Hunting & Shooting
Fundraising
Gardening
General Merchandise
Health
Handyman/Home Improvement
Insurance
Subscriptions
Quad Graphics Insert Specifications:
- Min Size: 3 1/2" x 5"
- Max Size: 5.75" x 5.75"
- Max Weight: 1/4 oz.
- Stock: must be between 45# coated and 80# coated stock
- Panels: Maximum of 4 panels per insert are allowed
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