|
COUNTS THROUGH 05/21/2025 |
|
|
| 2,077,665 |
TOTAL UNIVERSE / BASE RATE |
$75.00/M |
| 2,077,665 |
TOTAL FILE |
$75.00/M
|
| 204,455 |
HOTLINE |
+
$10.00/M
|
|
|
|
This file consists of responders to various sweepstakes. They have entered to win cash, vacations, or a car. All are direct mail responders. The file is NCOA'd monthly and new names are added monthly.
USAGE
AMERICA ONLINE
AVON
BMG
CATHOLIC CHARITIES
CATHOLIC DIGEST
CIGARETTE OUTLET
JCPENNEY
K-MART
LIBERTY TRAVEL
MARY KAY COSMETICS
MCI
MERRILL LYNCH
MONEY WORLD
NEW CLIENTS, INC.
NEW YORK LIFE
PRUDENTIAL SECURITIES
ROYAL PRESTIGE
SPRINT
TRAVEL SMITH CATALOG
UNITED NEGRO COLLEGE FUND |
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
DIRECT RESPONSE |
| PRIVACY: |
UNKNOWN |
| DMA?: |
YES - MEMBER |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
43% FEMALE 57% MALE |
|
|
| 3 MONTH HOTLINE |
$10.00/M |
| AGE |
$5.00/M |
| AGE OF CHILD PRESENT |
$5.00/M |
| BOOK BUYER |
$5.00/M |
| COMPUTER OWNER |
$5.00/M |
| CREDIT CARD HOLDER |
$5.00/M |
| DONOR |
$5.00/M |
| E-MAIL |
$25.00/M |
| ETHNICITY |
$5.00/M |
| GENDER |
$5.00/M |
| GEOGRAPHY |
$5.00/M |
| HOMEOWNER |
$5.00/M |
| INCOME |
$5.00/M |
| LENGTH OF RESIDENCE |
$5.00/M |
| MAGAZINE SUBSCRIBER |
$5.00/M |
| MAIL ORDER BUYER |
$5.00/M |
| MARITAL STATUS |
$5.00/M |
| PRESENCE OF CHILDREN |
$5.00/M |
| RELIGION |
$5.00/M |
| TELEPHONES |
$25.00/M |
| ADDRESSING |
| KEY CODING |
NOT AVAILABLE |
| CD-ROM/E-MAIL/FTP |
$75.00/F |
| PRESSURE SENSITIVE LABELS |
$15.00/M |
| TELEMARKETING CARDS |
$15.00/M |
|
