|
COUNTS THROUGH 05/21/2025 |
|
|
| 4,503,235 |
TOTAL UNIVERSE / BASE RATE |
$75.00/M |
| 4,503,235 |
TOTAL FILE |
$75.00/M
|
| 651,775 |
THREE-MONTH HOTLINE |
+
$10.00/M
|
|
|
|
Auto racing enthusiasts bought $1.4 billion worth of merchandise last year, according to ABC News, and according to Nielsen Media Research, a company that measures television audiences worldwide, auto racing is the second highest-rated sporting event on television behind football.
Reach these passionate, affluent and educated fans with the right offer and they will respond!
The file is NCOA'd monthly and new names are added monthly.
USAGE
AUTOZONE
MBNA
NEXTEL
SEARS
SUNOCO
SUN TRUST BANK
TELLICO 4X4
THE HOME DEPOT
XM SATELLITE RADIO
All 12 Month Usage |
|
| POPULARITY: |
 96 |
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
DATABASE |
| PRIVACY: |
UNKNOWN |
| DMA?: |
YES - MEMBER |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
7% FEMALE 93% MALE |
|
|
| AGE |
$5.00/M |
| AGE OF CHILD PRESENT |
$5.00/M |
| BOOK BUYER |
$5.00/M |
| COMPUTER OWNER |
$5.00/M |
| CREDIT CARD HOLDERS |
$5.00/M |
| DONOR |
$5.00/M |
| E-MAIL |
$25.00/M |
| ETHNICITY |
$5.00/M |
| GENDER |
$5.00/M |
| GEOGRAPHIC (STATE, SCF, ZIP) |
$5.00/M |
| HOMEOWNER |
$5.00/M |
| INCOME |
$5.00/M |
| LENGTH OF RESIDENCE |
$5.00/M |
| MAGAZINE SUBSCRIBER |
$5.00/M |
| MAIL ORDER BUYER |
$5.00/M |
| PRESENCE OF CHILDREN |
$5.00/M |
| RELIGION |
$5.00/M |
| TELEPHONES |
$25.00/M |
| ADDRESSING |
| KEY CODING |
NOT AVAILABLE |
| CD-ROM/E-MAIL/FTP |
$75.00/F |
| PRESSURE SENSITIVE LABELS |
$15.00/M |
| TELEMARKETING CARDS |
$15.00/M |
|
