Folio: was the information resource publishing executives turned to for news analysis, commentary, and insights in driving business strategy, value creation and revenue growth. Folio: reaches a community of strategic decision-makers through an integrated platform of online, mobile, social media and live events. The marquee Folio: Eddie and Ozzie Awards continues to be held annually and celebrates excellence in the publishing field.
Through eNewsletters, special reports, webinars and events, Folio: was the preeminent provider of informative and educational material for content creators, publishers, marketers, salespeople, executives and more.
Folio: community by Audience Type:
- 38% BtoB
- 18% Mass Market Consumer
- 18% Association
- 13% Small to Mid-Market Consumer
- 6% Agency
- 4% Other
Folio: covered the topics that publiching decision makers need to get ahead, including:
- Editorial best practices
- Marketing trends
- Social media strategies
- Diversified revenue growth
- Audience development
- Peer-to-peer insights and advice
- Industry trends and forecasting
- Advertising trends
- Up-to-the-minute news and deeper insights on how that news impacts the publishing community
- And much more
Former subscriber contact data kept current through conversion to/active engagement with other Access Intelligence offerings, including award entries, show attendees and opted in professionals who engage with offers from the Folio: brand. |
