|
The Alesco Motorcycle Owners database allows marketers to reach individuals who own and enjoy riding motorcycles whether cruising or riding off-road.
This database consists of motorcycle enthusiasts who enjoy the outdoors and riding the open road. They own street bikes, sports bikes, cruisers, dirt bikes, road-touring, and racing bikes. They enjoy the freedom, speed, and fuel economy a motorcycle affords and often join motorcycle clubs and long distance rallies. They purchase Yamahas, Hondas, Harley Davidsons, BMWs, and Kawasaki’s along with collectible vintage Indian and Triumph models. These consumers are often mechanically inclined and perform their own routine maintenance and customize their motorcycle with aftermarket parts and accessories. Motorcycle owners have the direct purchasing power to buy products including automotive and off-road magazines, riding gear, motorcycle parts, wheels, fender rails, seat covers, bike covers, trailers, automotive cleaning supplies, luggage racks, side cars, helmets, eye protection, boots, collectibles, and jackets.
Purchasers of the Alesco Motorcycle Owners database would include financial lending institutions, lifestyle publications, insurance providers, credit card issuers, aftermarket providers, event coordinators, travel coordinators, motorcycle clubs and associations, and apparel providers. |
