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Reach more than 1 million expectant parents who will soon be expecting a baby. In some cases, this may be their first as they become first-time parents! As they anxiously await the big day, these responsive moms and dads are continually searching for a wide array of baby-related products and services. These in-the-need parents will find themselves contemplating purchases of everything from infant clothing, nursery décor and furniture, books, magazines, diapers and other infant-care supplies as well as insurance policies, legal services, healthcare, educational products and so much more.
Each of these expectant parents have made a variety of online transactions where they have provided the anticipated time-frame or date of baby’s delivery. They have subsequently responded to ongoing survey questions which have further resulted in the opting in to 3rd- party marketing offers that are related to their countless interests, needs and desires for raising this child and the rest of their family.
In addition to expected due date, other demographics are available such as age, income, education, religion as well as lifestyle interests/hobbies.
Postnatal - Inquire for counts/pricing
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