Exclusively for Apogee members...
The Hoffman Media Masterfile is now optimized for fundraising appeals. Pinpoint the Hoffman Media Masterfile donors who are ready for your appeal via category/affinity selects, philanthropic RFM variables, etc.
Apogee, Data Axle's nonprofit co-operative database, serves all nonprofit sectors and contains data from over 30 million philanthropic households and over 1 billion donations.
Hoffman Media Lifestyle Masterfile has combined and enhanced the files of their premier magazines. The primarily female consumers appreciate the cooking, lifestyle and elegance of the South and its distinct flair. Including subscribers to Southern Lady, Taste of the South, Victoria, Tea Time, and Louisiana Cookin', the masterfile presents females who lead active social lives and love to cook, entertain, decorate, garden, travel and read.
The winning combination of these titles offers the mailer a unique mix of upscale women who are receptive prospects for a variety of offers. Test them for fundraising, publications, insurance, home decor, cooking, catalogs, and travel!
ADDITIONAL NOTES
Average Age: 55
Average Income: $94K
Average Home Value: $270K
Additional Selects:
Interest Categories $16/M
Cooking: Taste of The South, Southern Lady, Tea Time, Southern Lady Classics, Celebrate
Telemarketing is not available.
UNIT OF SALE
$21.25 AVERAGE |
