Almost 10% of American households are without a checking account. These unbanked consumers may not have the financial resources to maintain a checking account, may be trying to avoid debt collectors, or may have even been blacklisted by major banks for poor financial decisions in the past.
The consumers on ConsumerResponse No Checking Account have responded to a non-incentivized online survey answering specific questions about their personal lifestyle, buying habits, and lifestyle changes. The survey data is updated monthly to provide the latest up-to-date information about these consumers. Our ConsumerResponse No Checking Account consumers are highly responsive and actively seeking new products and services.
|